For this project, I was given the task to find a hotel anywhere in the world that needed a marketing and rebranding. I chose The Thirlestane Castle Hotel. For the project I changed the name to The Maitland Castle Hotel. The Maitland family have owned the castle for generations. They needed a new logo, statinery set, business card, website, airport promotion, merchandise and a restaurant rebrand. In this assignment I kept continuity through color, type, motifs and layout.
The Maitland Family
February 9, 2020